Arunesh Parab

I bridge the gap between AI hype and business reality, helping growth-stage startups implement practical AI solutions that drive measurable results.

Professional Journey

The Beginning

Built HitzStat, India's first web analytics platform in 2004. This early experience with data and measurement laid the foundation for everything that followed.

The Marketing Tech Years

Led technology at Performics India, scaling teams and driving revenue generation through innovative marketing technology solutions.

The Startup Journey

Co-founded and scaled multiple ventures including LYK and Manhattan Communications, taking 3 bootstrap startups to $10M in revenue.

The Current Chapter

Leading engineering at WisdmLabs, scaling the team from 20 to 50+ engineers while implementing AI-driven development practices and context engineering methodologies.

What I Believe

AI implementation is 80% organizational change, 20% technology

Startups fail at scaling because they hire for skills, not judgment

Context engineering matters more than prompt engineering

Credentials

  • B.E. Information Technology, University of Mumbai
  • Diploma in Cyber Law, Government Law College
  • PMP Certified, Project Management Institute

Based in Mumbai, India. Available for speaking engagements and advisory conversations.